Not talking to the right people. Here is a painful reality. Most mobilizers are working from one giant database with very little help in differentiating top prospects from tire kickers. If a mobilizer only has time for several conversations each day, and half of those conversations are with people who cannot take immediate action, your recruiting efforts will be severely handicapped.
Lost in busywork. While one-on-one conversations are certainly the most effective way to gain traction with recruiting, there is always much more to do than talk with people. Here are some of the time thieves we’ve noticed:
Data Entry. Every time a candidate provides information we expect the data to be entered manually, and in the worse cases, organizations want the information to be entered into multiple systems over time.
One-Off Emails. It’s amazing how many times mobilization reps type the same basic email in slightly different ways, over and over again.
Inner-Office Coordination. When departments and personnel don’t share a well documented and unified process, precious hours are lost weekly in meetings and communication that waste time and often lead to unnecessary frustration.
Redundant Tasks. Sometimes we are shocked to find out that different people in an organization take prospects through nearly identical tasks over time, simply because they don’t have access to the information that was discovered the first time around.
Prioritization. When prospects have not been properly tagged with Stages and Lists, and the collective information the organization has on each prospect does not help us to sort through them in a meaningful way, a tremendous amount of time can be wasted simply trying to figure out what to do and with whom.